There is no Ad Personam for the Urus, except for select options (ie. extra expensive) that have the little “U” in the configurator. Even then it’s still just another factory item, not full customizable. The Urus is too much of mass produced vehicle volume wise for Lamborghini to offer full Ad Personam.I was told by my dealer that Ad Personam wasn't an option for the Performante, any info on if this is true? I asked for blue colored brake calipers and some very minor interior color changes like on the graphite/pearl capsule.