1B for Bugatti?? sheesh. They should've spent that money to create a super Lambo. In fact it wouldn't have cost them 1B. I hope VW/AUDI keeps Lambo and invest resources to steer it back to the top of the supercar hierarchy. Honestly I do not know how they manage to market so many brands,

VW/AUDI stable,
1.VW
2.AUDI
3.SKODA
4.SEAT
5.BENTLEY
6.LAMBORGHINI
7.BUGATTI
8.PORSCHE(well.. actually PORSCHE now owns VW, which in turn owns everything else..)

..and they almost bought into PROTON(which owns Lotus).. yikes.. thank god that didn't happen.